diff --git a/pkg/services/sqlstore/user.go b/pkg/services/sqlstore/user.go
index 81d4067bf5e..4dc289aa04d 100644
--- a/pkg/services/sqlstore/user.go
+++ b/pkg/services/sqlstore/user.go
@@ -55,7 +55,11 @@ func getOrgIdForNewUser(userEmail string, sess *session) (int64, error) {
 	if _, err := sess.Insert(&org); err != nil {
 		return 0, err
 	}
-
+	sess.publishAfterCommit(&events.OrgCreated{
+		Timestamp: org.Created,
+		Id:        org.Id,
+		Name:      org.Name,
+	})
 	return org.Id, nil
 }