diff --git a/public/app/features/alerting/unified/RuleViewer.tsx b/public/app/features/alerting/unified/RuleViewer.tsx
index 7ae268b8225..1737b144d92 100644
--- a/public/app/features/alerting/unified/RuleViewer.tsx
+++ b/public/app/features/alerting/unified/RuleViewer.tsx
@@ -37,6 +37,7 @@ import { RuleState } from './components/rules/RuleState';
 import { useAlertQueriesStatus } from './hooks/useAlertQueriesStatus';
 import { useCombinedRule } from './hooks/useCombinedRule';
 import { AlertingQueryRunner } from './state/AlertingQueryRunner';
+import { useCleanAnnotations } from './utils/annotations';
 import { getRulesSourceByName } from './utils/datasource';
 import { alertRuleToQueries } from './utils/query';
 import * as ruleId from './utils/rule-id';
@@ -59,6 +60,7 @@ export function RuleViewer({ match }: RuleViewerProps) {
   const runner = useMemo(() => new AlertingQueryRunner(), []);
   const data = useObservable(runner.get());
   const queries = useMemo(() => alertRuleToQueries(rule), [rule]);
+  const annotations = useCleanAnnotations(rule?.annotations || {});
 
   const [evaluationTimeRanges, setEvaluationTimeRanges] = useState<Record<string, RelativeTimeRange>>({});
 
@@ -146,7 +148,6 @@ export function RuleViewer({ match }: RuleViewerProps) {
     );
   }
 
-  const annotations = Object.entries(rule.annotations).filter(([_, value]) => !!value.trim());
   const isFederatedRule = isFederatedRuleGroup(rule.group);
   const isProvisioned = isGrafanaRulerRule(rule.rulerRule) && Boolean(rule.rulerRule.grafana_alert.provenance);
 
diff --git a/public/app/features/alerting/unified/components/AnnotationDetailsField.tsx b/public/app/features/alerting/unified/components/AnnotationDetailsField.tsx
index 615b2523148..15f65d379b3 100644
--- a/public/app/features/alerting/unified/components/AnnotationDetailsField.tsx
+++ b/public/app/features/alerting/unified/components/AnnotationDetailsField.tsx
@@ -1,7 +1,7 @@
 import { css } from '@emotion/css';
 import React, { FC } from 'react';
 
-import { GrafanaTheme2 } from '@grafana/data';
+import { GrafanaTheme2, textUtil } from '@grafana/data';
 import { Tooltip, useStyles2 } from '@grafana/ui';
 
 import { Annotation, annotationLabels } from '../utils/constants';
@@ -15,9 +15,10 @@ const wellableAnnotationKeys = ['message', 'description'];
 interface Props {
   annotationKey: string;
   value: string;
+  valueLink?: string;
 }
 
-export const AnnotationDetailsField: FC<Props> = ({ annotationKey, value }) => {
+export const AnnotationDetailsField: FC<Props> = ({ annotationKey, value, valueLink }) => {
   const label = annotationLabels[annotationKey as Annotation] ? (
     <Tooltip content={annotationKey} placement="top" theme="info">
       <span>{annotationLabels[annotationKey as Annotation]}</span>
@@ -28,26 +29,34 @@ export const AnnotationDetailsField: FC<Props> = ({ annotationKey, value }) => {
 
   return (
     <DetailsField label={label} horizontal={true}>
-      <AnnotationValue annotationKey={annotationKey} value={value} />
+      <AnnotationValue annotationKey={annotationKey} value={value} valueLink={valueLink} />
     </DetailsField>
   );
 };
 
-const AnnotationValue: FC<Props> = ({ annotationKey, value }) => {
+const AnnotationValue: FC<Props> = ({ annotationKey, value, valueLink }) => {
   const styles = useStyles2(getStyles);
 
   const needsWell = wellableAnnotationKeys.includes(annotationKey);
-  const needsLink = value && value.startsWith('http');
+  const needsExternalLink = value && value.startsWith('http');
 
   const tokenizeValue = <Tokenize input={value} delimiter={['{{', '}}']} />;
 
+  if (valueLink) {
+    return (
+      <a href={textUtil.sanitizeUrl(valueLink)} className={styles.link}>
+        {value}
+      </a>
+    );
+  }
+
   if (needsWell) {
     return <Well className={styles.well}>{tokenizeValue}</Well>;
   }
 
-  if (needsLink) {
+  if (needsExternalLink) {
     return (
-      <a href={value} target="__blank" className={styles.link}>
+      <a href={textUtil.sanitizeUrl(value)} target="__blank" className={styles.link}>
         {value}
       </a>
     );
diff --git a/public/app/features/alerting/unified/components/rules/AlertInstanceDetails.tsx b/public/app/features/alerting/unified/components/rules/AlertInstanceDetails.tsx
index fafd89a7466..bdd04cc65f8 100644
--- a/public/app/features/alerting/unified/components/rules/AlertInstanceDetails.tsx
+++ b/public/app/features/alerting/unified/components/rules/AlertInstanceDetails.tsx
@@ -2,6 +2,7 @@ import React, { FC } from 'react';
 
 import { Alert } from 'app/types/unified-alerting';
 
+import { useAnnotationLinks, useCleanAnnotations } from '../../utils/annotations';
 import { AnnotationDetailsField } from '../AnnotationDetailsField';
 import { DetailsField } from '../DetailsField';
 
@@ -10,7 +11,8 @@ interface Props {
 }
 
 export const AlertInstanceDetails: FC<Props> = ({ instance }) => {
-  const annotations = (Object.entries(instance.annotations || {}) || []).filter(([_, value]) => !!value.trim());
+  const annotations = useCleanAnnotations(instance.annotations);
+  const annotationLinks = useAnnotationLinks(annotations);
 
   return (
     <div>
@@ -19,9 +21,11 @@ export const AlertInstanceDetails: FC<Props> = ({ instance }) => {
           {instance.value}
         </DetailsField>
       )}
-      {annotations.map(([key, value]) => (
-        <AnnotationDetailsField key={key} annotationKey={key} value={value} />
-      ))}
+      {annotations.map(([key, value]) => {
+        return (
+          <AnnotationDetailsField key={key} annotationKey={key} value={value} valueLink={annotationLinks.get(key)} />
+        );
+      })}
     </div>
   );
 };
diff --git a/public/app/features/alerting/unified/components/rules/RuleDetails.tsx b/public/app/features/alerting/unified/components/rules/RuleDetails.tsx
index 5d078a0f6a6..12be8188293 100644
--- a/public/app/features/alerting/unified/components/rules/RuleDetails.tsx
+++ b/public/app/features/alerting/unified/components/rules/RuleDetails.tsx
@@ -5,6 +5,7 @@ import { GrafanaTheme2 } from '@grafana/data';
 import { useStyles2 } from '@grafana/ui';
 import { CombinedRule } from 'app/types/unified-alerting';
 
+import { useCleanAnnotations } from '../../utils/annotations';
 import { isRecordingRulerRule } from '../../utils/rules';
 import { AlertLabels } from '../AlertLabels';
 import { DetailsField } from '../DetailsField';
@@ -30,7 +31,7 @@ export const RuleDetails: FC<Props> = ({ rule }) => {
     namespace: { rulesSource },
   } = rule;
 
-  const annotations = Object.entries(rule.annotations).filter(([_, value]) => !!value.trim());
+  const annotations = useCleanAnnotations(rule.annotations);
 
   return (
     <div>
diff --git a/public/app/features/alerting/unified/components/rules/RuleDetailsAnnotations.tsx b/public/app/features/alerting/unified/components/rules/RuleDetailsAnnotations.tsx
index 7c9691eeac3..a8ffd526876 100644
--- a/public/app/features/alerting/unified/components/rules/RuleDetailsAnnotations.tsx
+++ b/public/app/features/alerting/unified/components/rules/RuleDetailsAnnotations.tsx
@@ -3,6 +3,7 @@ import React from 'react';
 
 import { useStyles2 } from '@grafana/ui';
 
+import { useAnnotationLinks } from '../../utils/annotations';
 import { AnnotationDetailsField } from '../AnnotationDetailsField';
 
 type Props = {
@@ -10,9 +11,11 @@ type Props = {
 };
 
 export function RuleDetailsAnnotations(props: Props): JSX.Element | null {
-  const { annotations } = props;
   const styles = useStyles2(getStyles);
 
+  const { annotations } = props;
+  const annotationLinks = useAnnotationLinks(annotations);
+
   if (annotations.length === 0) {
     return null;
   }
@@ -20,7 +23,7 @@ export function RuleDetailsAnnotations(props: Props): JSX.Element | null {
   return (
     <div className={styles.annotations}>
       {annotations.map(([key, value]) => (
-        <AnnotationDetailsField key={key} annotationKey={key} value={value} />
+        <AnnotationDetailsField key={key} annotationKey={key} value={value} valueLink={annotationLinks.get(key)} />
       ))}
     </div>
   );
diff --git a/public/app/features/alerting/unified/utils/annotations.tsx b/public/app/features/alerting/unified/utils/annotations.tsx
new file mode 100644
index 00000000000..ca011221428
--- /dev/null
+++ b/public/app/features/alerting/unified/utils/annotations.tsx
@@ -0,0 +1,40 @@
+import { useMemo } from 'react';
+
+import { Annotations } from 'app/types/unified-alerting-dto';
+
+import { Annotation } from './constants';
+import { makeDashboardLink, makePanelLink } from './misc';
+
+export function usePanelAndDashboardIds(annotations: Array<[string, string]>): {
+  dashboardUID?: string;
+  panelId?: string;
+} {
+  return {
+    dashboardUID: annotations.find(([key]) => key === Annotation.dashboardUID)?.[1],
+    panelId: annotations.find(([key]) => key === Annotation.panelID)?.[1],
+  };
+}
+
+/**
+ * Removes annotations with empty or whitespace values
+ */
+export function useCleanAnnotations(annotations: Annotations): Array<[string, string]> {
+  return useMemo(() => {
+    return Object.entries(annotations || {}).filter(([_, value]) => !!value.trim());
+  }, [annotations]);
+}
+
+export function useAnnotationLinks(annotations: Array<[string, string]>): Map<string, string> {
+  const links = new Map<string, string>();
+
+  const { panelId, dashboardUID } = usePanelAndDashboardIds(annotations);
+
+  if (dashboardUID) {
+    links.set(Annotation.dashboardUID, makeDashboardLink(dashboardUID));
+  }
+  if (dashboardUID && panelId) {
+    links.set(Annotation.panelID, makePanelLink(dashboardUID, panelId));
+  }
+
+  return links;
+}
diff --git a/public/app/features/alerting/unified/utils/misc.ts b/public/app/features/alerting/unified/utils/misc.ts
index 966b6cde76a..2a49f3876f3 100644
--- a/public/app/features/alerting/unified/utils/misc.ts
+++ b/public/app/features/alerting/unified/utils/misc.ts
@@ -110,6 +110,14 @@ export function makeFolderSettingsLink(folder: FolderDTO): string {
   return createUrl(`/dashboards/f/${folder.uid}/${folder.title}/settings`);
 }
 
+export function makeDashboardLink(dashboardUID: string): string {
+  return createUrl(`/d/${encodeURIComponent(dashboardUID)}`);
+}
+
+export function makePanelLink(dashboardUID: string, panelId: string): string {
+  return createUrl(`/d/${encodeURIComponent(dashboardUID)}`, { viewPanel: panelId });
+}
+
 // keep retrying fn if it's error passes shouldRetry(error) and timeout has not elapsed yet
 export function retryWhile<T, E = Error>(
   fn: () => Promise<T>,