diff --git a/pkg/api/annotations.go b/pkg/api/annotations.go
index ad09335177a..b86508acdc6 100644
--- a/pkg/api/annotations.go
+++ b/pkg/api/annotations.go
@@ -278,6 +278,11 @@ func (hs *HTTPServer) UpdateAnnotation(c *models.ReqContext) response.Response {
 		EpochEnd: cmd.TimeEnd,
 		Text:     cmd.Text,
 		Tags:     cmd.Tags,
+		Data:     annotation.Data,
+	}
+
+	if cmd.Data != nil {
+		item.Data = cmd.Data
 	}
 
 	if err := hs.annotationsRepo.Update(c.Req.Context(), &item); err != nil {
@@ -328,6 +333,7 @@ func (hs *HTTPServer) PatchAnnotation(c *models.ReqContext) response.Response {
 		EpochEnd: annotation.TimeEnd,
 		Text:     annotation.Text,
 		Tags:     annotation.Tags,
+		Data:     annotation.Data,
 	}
 
 	if cmd.Tags != nil {
@@ -346,6 +352,10 @@ func (hs *HTTPServer) PatchAnnotation(c *models.ReqContext) response.Response {
 		existing.EpochEnd = cmd.TimeEnd
 	}
 
+	if cmd.Data != nil {
+		existing.Data = cmd.Data
+	}
+
 	if err := hs.annotationsRepo.Update(c.Req.Context(), &existing); err != nil {
 		return response.ErrOrFallback(500, "Failed to update annotation", err)
 	}
diff --git a/pkg/api/dtos/annotations.go b/pkg/api/dtos/annotations.go
index 1235e077bea..c154620df4a 100644
--- a/pkg/api/dtos/annotations.go
+++ b/pkg/api/dtos/annotations.go
@@ -15,19 +15,21 @@ type PostAnnotationsCmd struct {
 }
 
 type UpdateAnnotationsCmd struct {
-	Id      int64    `json:"id"`
-	Time    int64    `json:"time"`
-	TimeEnd int64    `json:"timeEnd,omitempty"` // Optional
-	Text    string   `json:"text"`
-	Tags    []string `json:"tags"`
+	Id      int64            `json:"id"`
+	Time    int64            `json:"time"`
+	TimeEnd int64            `json:"timeEnd,omitempty"` // Optional
+	Text    string           `json:"text"`
+	Tags    []string         `json:"tags"`
+	Data    *simplejson.Json `json:"data"`
 }
 
 type PatchAnnotationsCmd struct {
-	Id      int64    `json:"id"`
-	Time    int64    `json:"time"`
-	TimeEnd int64    `json:"timeEnd,omitempty"` // Optional
-	Text    string   `json:"text"`
-	Tags    []string `json:"tags"`
+	Id      int64            `json:"id"`
+	Time    int64            `json:"time"`
+	TimeEnd int64            `json:"timeEnd,omitempty"` // Optional
+	Text    string           `json:"text"`
+	Tags    []string         `json:"tags"`
+	Data    *simplejson.Json `json:"data"`
 }
 
 type MassDeleteAnnotationsCmd struct {
diff --git a/pkg/services/annotations/annotationsimpl/xorm_store.go b/pkg/services/annotations/annotationsimpl/xorm_store.go
index 661d16f1ba8..16983586753 100644
--- a/pkg/services/annotations/annotationsimpl/xorm_store.go
+++ b/pkg/services/annotations/annotationsimpl/xorm_store.go
@@ -162,6 +162,10 @@ func (r *xormRepositoryImpl) Update(ctx context.Context, item *annotations.Item)
 			existing.EpochEnd = item.EpochEnd
 		}
 
+		if item.Data != nil {
+			existing.Data = item.Data
+		}
+
 		if item.Tags != nil {
 			tags, err := r.tagService.EnsureTagsExist(ctx, tag.ParseTagPairs(item.Tags))
 			if err != nil {
@@ -183,7 +187,7 @@ func (r *xormRepositoryImpl) Update(ctx context.Context, item *annotations.Item)
 			return err
 		}
 
-		_, err = sess.Table("annotation").ID(existing.Id).Cols("epoch", "text", "epoch_end", "updated", "tags").Update(existing)
+		_, err = sess.Table("annotation").ID(existing.Id).Cols("epoch", "text", "epoch_end", "updated", "tags", "data").Update(existing)
 		return err
 	})
 }
diff --git a/pkg/services/annotations/annotationsimpl/xorm_store_test.go b/pkg/services/annotations/annotationsimpl/xorm_store_test.go
index 44239e50f95..907f1e94839 100644
--- a/pkg/services/annotations/annotationsimpl/xorm_store_test.go
+++ b/pkg/services/annotations/annotationsimpl/xorm_store_test.go
@@ -90,6 +90,7 @@ func TestIntegrationAnnotations(t *testing.T) {
 			Type:        "alert",
 			Epoch:       10,
 			Tags:        []string{"outage", "error", "type:outage", "server:server-1"},
+			Data:        simplejson.NewFromAny(map[string]interface{}{"data1": "I am a cool data", "data2": "I am another cool data"}),
 		}
 		err = repo.Add(context.Background(), annotation)
 		require.NoError(t, err)
@@ -321,6 +322,9 @@ func TestIntegrationAnnotations(t *testing.T) {
 			assert.Equal(t, annotationId, items[0].Id)
 			assert.Empty(t, items[0].Tags)
 			assert.Equal(t, "something new", items[0].Text)
+			data, err := items[0].Data.Map()
+			assert.NoError(t, err)
+			assert.Equal(t, data, map[string]interface{}{"data1": "I am a cool data", "data2": "I am another cool data"})
 		})
 
 		t.Run("Can update annotation with new tags", func(t *testing.T) {
@@ -352,6 +356,38 @@ func TestIntegrationAnnotations(t *testing.T) {
 			assert.Greater(t, items[0].Updated, items[0].Created)
 		})
 
+		t.Run("Can update annotations with data", func(t *testing.T) {
+			query := &annotations.ItemQuery{
+				OrgId:        1,
+				DashboardId:  1,
+				From:         0,
+				To:           15,
+				SignedInUser: testUser,
+			}
+			items, err := repo.Get(context.Background(), query)
+			require.NoError(t, err)
+
+			annotationId := items[0].Id
+			data := simplejson.NewFromAny(map[string]interface{}{"data": "I am a data", "data2": "I am also a data"})
+			err = repo.Update(context.Background(), &annotations.Item{
+				Id:    annotationId,
+				OrgId: 1,
+				Text:  "something new",
+				Tags:  []string{"newtag1", "newtag2"},
+				Data:  data,
+			})
+			require.NoError(t, err)
+
+			items, err = repo.Get(context.Background(), query)
+			require.NoError(t, err)
+
+			assert.Equal(t, annotationId, items[0].Id)
+			assert.Equal(t, []string{"newtag1", "newtag2"}, items[0].Tags)
+			assert.Equal(t, "something new", items[0].Text)
+			assert.Greater(t, items[0].Updated, items[0].Created)
+			assert.Equal(t, data, items[0].Data)
+		})
+
 		t.Run("Can delete annotation", func(t *testing.T) {
 			query := &annotations.ItemQuery{
 				OrgId:        1,