diff --git a/pkg/infra/log/interface.go b/pkg/infra/log/interface.go
index c0909d682cb..009d4e5a39c 100644
--- a/pkg/infra/log/interface.go
+++ b/pkg/infra/log/interface.go
@@ -11,7 +11,7 @@ const (
 )
 
 type Logger interface {
-	// New returns a new Logger that has this logger's context plus the given context
+	// New returns a new contextual Logger that has this logger's context plus the given context.
 	New(ctx ...interface{}) *ConcreteLogger
 
 	Log(keyvals ...interface{}) error
diff --git a/pkg/infra/log/log.go b/pkg/infra/log/log.go
index ae0b99cfd1f..c2157887d8e 100644
--- a/pkg/infra/log/log.go
+++ b/pkg/infra/log/log.go
@@ -192,6 +192,15 @@ func (cl *ConcreteLogger) New(ctx ...interface{}) *ConcreteLogger {
 	return newConcreteLogger(gokitlog.With(&cl.SwapLogger), ctx...)
 }
 
+// New creates a new logger.
+// First ctx argument is expected to be the name of the logger.
+// Note: For a contextual logger, i.e. a logger with a shared
+// name plus additional contextual information, you must use the
+// Logger interface New method for it to work as expected.
+// Example creating a shared logger:
+//   requestLogger := log.New("request-logger")
+// Example creating a contextual logger:
+//   contextualLogger := requestLogger.New("username", "user123")
 func New(ctx ...interface{}) *ConcreteLogger {
 	if len(ctx) == 0 {
 		return root.New()
diff --git a/pkg/infra/log/log_test.go b/pkg/infra/log/log_test.go
index a3c7fef24fd..8bcdabae49a 100644
--- a/pkg/infra/log/log_test.go
+++ b/pkg/infra/log/log_test.go
@@ -30,8 +30,9 @@ func TestLogger(t *testing.T) {
 		log4 := log3.New("key", "value")
 		err = log4.Log("msg", "hello 4")
 		require.NoError(t, err)
+		log3.Error("hello 3 again")
 
-		require.Len(t, ctx.loggedArgs, 4)
+		require.Len(t, ctx.loggedArgs, 5)
 		require.Len(t, ctx.loggedArgs[0], 4)
 		require.Equal(t, "logger", ctx.loggedArgs[0][0].(string))
 		require.Equal(t, "one", ctx.loggedArgs[0][1].(string))
@@ -62,6 +63,16 @@ func TestLogger(t *testing.T) {
 		require.Equal(t, "msg", ctx.loggedArgs[3][4].(string))
 		require.Equal(t, "hello 4", ctx.loggedArgs[3][5].(string))
 
+		require.Len(t, ctx.loggedArgs[4], 8)
+		require.Equal(t, "logger", ctx.loggedArgs[4][0].(string))
+		require.Equal(t, "three", ctx.loggedArgs[4][1].(string))
+		require.Equal(t, "t", ctx.loggedArgs[4][2].(string))
+		require.Equal(t, ctx.mockedTime.Format("2006-01-02T15:04:05.99-0700"), ctx.loggedArgs[4][3].(fmt.Stringer).String())
+		require.Equal(t, "lvl", ctx.loggedArgs[4][4].(string))
+		require.Equal(t, level.ErrorValue(), ctx.loggedArgs[4][5].(level.Value))
+		require.Equal(t, "msg", ctx.loggedArgs[4][6].(string))
+		require.Equal(t, "hello 3 again", ctx.loggedArgs[4][7].(string))
+
 		t.Run("When initializing root logger should swap loggers as expected", func(t *testing.T) {
 			swappedLoggedArgs := [][]interface{}{}
 			swapLogger := gokitlog.LoggerFunc(func(i ...interface{}) error {
@@ -87,7 +98,7 @@ func TestLogger(t *testing.T) {
 			log3.Error("hello 3")
 			log3.Debug("debug")
 
-			require.Len(t, ctx.loggedArgs, 4)
+			require.Len(t, ctx.loggedArgs, 5)
 			require.Len(t, swappedLoggedArgs, 7, "expected 4 messages for AllowAll logger and 3 messages for AllowInfo logger")
 		})
 	})
diff --git a/pkg/services/contexthandler/contexthandler.go b/pkg/services/contexthandler/contexthandler.go
index 3cf9c391810..0a62173b64a 100644
--- a/pkg/services/contexthandler/contexthandler.go
+++ b/pkg/services/contexthandler/contexthandler.go
@@ -137,7 +137,7 @@ func (h *ContextHandler) Middleware(mContext *web.Context) {
 	case h.initContextWithAnonymousUser(reqContext):
 	}
 
-	reqContext.Logger = log.New("context", "userId", reqContext.UserId, "orgId", reqContext.OrgId, "uname", reqContext.Login)
+	reqContext.Logger = reqContext.Logger.New("userId", reqContext.UserId, "orgId", reqContext.OrgId, "uname", reqContext.Login)
 	span.AddEvents(
 		[]string{"uname", "orgId", "userId"},
 		[]tracing.EventValue{