diff --git a/public/app/core/utils/query.ts b/public/app/core/utils/query.ts
index 64ee85701f3..166a98a1857 100644
--- a/public/app/core/utils/query.ts
+++ b/public/app/core/utils/query.ts
@@ -46,3 +46,13 @@ function getRefId(num: number): string {
     return getRefId(Math.floor(num / letters.length) - 1) + letters[num % letters.length];
   }
 }
+
+/**
+ * Returns the input value for non empty string and undefined otherwise
+ *
+ * It is inadvisable to set a query param to an empty string as it will be added to the URL.
+ * It is better to keep it undefined so the param won't be added to the URL at all.
+ */
+export function getQueryParamValue(value: string | undefined | null): string | undefined {
+  return value || undefined;
+}
diff --git a/public/app/features/alerting/unified/AlertsFolderView.test.tsx b/public/app/features/alerting/unified/AlertsFolderView.test.tsx
new file mode 100644
index 00000000000..940bd63d141
--- /dev/null
+++ b/public/app/features/alerting/unified/AlertsFolderView.test.tsx
@@ -0,0 +1,189 @@
+import { render } from '@testing-library/react';
+import userEvent from '@testing-library/user-event';
+import { configureStore } from 'app/store/configureStore';
+import { FolderState } from 'app/types';
+import { CombinedRuleNamespace } from 'app/types/unified-alerting';
+import React from 'react';
+import { Provider } from 'react-redux';
+import { MemoryRouter } from 'react-router-dom';
+import { byTestId } from 'testing-library-selector';
+import { AlertsFolderView } from './AlertsFolderView';
+import { mockCombinedRule } from './mocks';
+import { GRAFANA_RULES_SOURCE_NAME } from './utils/datasource';
+
+const ui = {
+  filter: {
+    name: byTestId('name-filter'),
+    label: byTestId('label-filter'),
+  },
+  ruleList: {
+    row: byTestId('alert-card-row'),
+  },
+};
+
+const combinedNamespaceMock = jest.fn<CombinedRuleNamespace[], any>();
+jest.mock('./hooks/useCombinedRuleNamespaces', () => ({
+  useCombinedRuleNamespaces: () => combinedNamespaceMock(),
+}));
+
+const mockFolder = (folderOverride: Partial<FolderState> = {}): FolderState => {
+  return {
+    id: 1,
+    title: 'Folder with alerts',
+    uid: 'folder-1',
+    hasChanged: false,
+    canSave: false,
+    url: '/folder-1',
+    version: 1,
+    permissions: [],
+    canViewFolderPermissions: false,
+    canDelete: false,
+    ...folderOverride,
+  };
+};
+
+describe('AlertsFolderView tests', () => {
+  it('Should display grafana alert rules when the namespace name matches the folder name', () => {
+    // Arrange
+    const store = configureStore();
+    const folder = mockFolder();
+
+    const grafanaNamespace: CombinedRuleNamespace = {
+      name: folder.title,
+      rulesSource: GRAFANA_RULES_SOURCE_NAME,
+      groups: [
+        {
+          name: 'default',
+          rules: [
+            mockCombinedRule({ name: 'Test Alert 1' }),
+            mockCombinedRule({ name: 'Test Alert 2' }),
+            mockCombinedRule({ name: 'Test Alert 3' }),
+          ],
+        },
+      ],
+    };
+
+    combinedNamespaceMock.mockReturnValue([grafanaNamespace]);
+
+    // Act
+    render(
+      <Provider store={store}>
+        <MemoryRouter>
+          <AlertsFolderView folder={folder} />
+        </MemoryRouter>
+      </Provider>
+    );
+
+    // Assert
+    const alertRows = ui.ruleList.row.queryAll();
+    expect(alertRows).toHaveLength(3);
+    expect(alertRows[0]).toHaveTextContent('Test Alert 1');
+    expect(alertRows[1]).toHaveTextContent('Test Alert 2');
+    expect(alertRows[2]).toHaveTextContent('Test Alert 3');
+  });
+
+  it('Shold not display alert rules when the namespace name does not match the folder name', () => {
+    // Arrange
+    const store = configureStore();
+    const folder = mockFolder();
+
+    const grafanaNamespace: CombinedRuleNamespace = {
+      name: 'Folder without alerts',
+      rulesSource: GRAFANA_RULES_SOURCE_NAME,
+      groups: [
+        {
+          name: 'default',
+          rules: [
+            mockCombinedRule({ name: 'Test Alert from other folder 1' }),
+            mockCombinedRule({ name: 'Test Alert from other folder 2' }),
+          ],
+        },
+      ],
+    };
+
+    combinedNamespaceMock.mockReturnValue([grafanaNamespace]);
+
+    // Act
+    render(
+      <Provider store={store}>
+        <MemoryRouter>
+          <AlertsFolderView folder={folder} />
+        </MemoryRouter>
+      </Provider>
+    );
+
+    // Assert
+    expect(ui.ruleList.row.queryAll()).toHaveLength(0);
+  });
+
+  it('Should filter alert rules by the name, case insensitive', () => {
+    // Arrange
+    const store = configureStore();
+    const folder = mockFolder();
+
+    const grafanaNamespace: CombinedRuleNamespace = {
+      name: folder.title,
+      rulesSource: GRAFANA_RULES_SOURCE_NAME,
+      groups: [
+        {
+          name: 'default',
+          rules: [mockCombinedRule({ name: 'CPU Alert' }), mockCombinedRule({ name: 'RAM usage alert' })],
+        },
+      ],
+    };
+
+    combinedNamespaceMock.mockReturnValue([grafanaNamespace]);
+
+    // Act
+    render(
+      <Provider store={store}>
+        <MemoryRouter>
+          <AlertsFolderView folder={folder} />
+        </MemoryRouter>
+      </Provider>
+    );
+
+    userEvent.type(ui.filter.name.get(), 'cpu');
+
+    // Assert
+    expect(ui.ruleList.row.queryAll()).toHaveLength(1);
+    expect(ui.ruleList.row.get()).toHaveTextContent('CPU Alert');
+  });
+
+  it('Should filter alert rule by labels', () => {
+    // Arrange
+    const store = configureStore();
+    const folder = mockFolder();
+
+    const grafanaNamespace: CombinedRuleNamespace = {
+      name: folder.title,
+      rulesSource: GRAFANA_RULES_SOURCE_NAME,
+      groups: [
+        {
+          name: 'default',
+          rules: [
+            mockCombinedRule({ name: 'CPU Alert', labels: {} }),
+            mockCombinedRule({ name: 'RAM usage alert', labels: { severity: 'critical' } }),
+          ],
+        },
+      ],
+    };
+
+    combinedNamespaceMock.mockReturnValue([grafanaNamespace]);
+
+    // Act
+    render(
+      <Provider store={store}>
+        <MemoryRouter>
+          <AlertsFolderView folder={folder} />
+        </MemoryRouter>
+      </Provider>
+    );
+
+    userEvent.type(ui.filter.label.get(), 'severity=critical');
+
+    // Assert
+    expect(ui.ruleList.row.queryAll()).toHaveLength(1);
+    expect(ui.ruleList.row.get()).toHaveTextContent('RAM usage alert');
+  });
+});
diff --git a/public/app/features/alerting/unified/AlertsFolderView.tsx b/public/app/features/alerting/unified/AlertsFolderView.tsx
new file mode 100644
index 00000000000..1109dc3c9c6
--- /dev/null
+++ b/public/app/features/alerting/unified/AlertsFolderView.tsx
@@ -0,0 +1,202 @@
+import { css } from '@emotion/css';
+import { GrafanaTheme2, SelectableValue } from '@grafana/data';
+import { Stack } from '@grafana/experimental';
+import { Card, FilterInput, Icon, Pagination, Select, TagList, useStyles2 } from '@grafana/ui';
+import { DEFAULT_PER_PAGE_PAGINATION } from 'app/core/constants';
+import { getQueryParamValue } from 'app/core/utils/query';
+import { FolderState } from 'app/types';
+import { CombinedRule } from 'app/types/unified-alerting';
+import { isEqual, orderBy, uniqWith } from 'lodash';
+import React, { useEffect, useState } from 'react';
+import { useDispatch } from 'react-redux';
+import { useDebounce } from 'react-use';
+import { useCombinedRuleNamespaces } from './hooks/useCombinedRuleNamespaces';
+import { usePagination } from './hooks/usePagination';
+import { useURLSearchParams } from './hooks/useURLSearchParams';
+import { fetchPromRulesAction, fetchRulerRulesAction } from './state/actions';
+import { labelsMatchMatchers, matchersToString, parseMatcher, parseMatchers } from './utils/alertmanager';
+import { GRAFANA_RULES_SOURCE_NAME } from './utils/datasource';
+import { createViewLink } from './utils/misc';
+
+interface Props {
+  folder: FolderState;
+}
+
+enum SortOrder {
+  Ascending = 'alpha-asc',
+  Descending = 'alpha-desc',
+}
+
+const sortOptions: Array<SelectableValue<SortOrder>> = [
+  { label: 'Alphabetically [A-Z]', value: SortOrder.Ascending },
+  { label: 'Alphabetically [Z-A]', value: SortOrder.Descending },
+];
+
+export const AlertsFolderView = ({ folder }: Props) => {
+  const styles = useStyles2(getStyles);
+  const dispatch = useDispatch();
+
+  const onTagClick = (tagName: string) => {
+    const matchers = parseMatchers(labelFilter);
+    const tagMatcherField = parseMatcher(tagName);
+    const uniqueMatchers = uniqWith([...matchers, tagMatcherField], isEqual);
+    const matchersString = matchersToString(uniqueMatchers);
+    setLabelFilter(matchersString);
+  };
+
+  useEffect(() => {
+    dispatch(fetchPromRulesAction({ rulesSourceName: GRAFANA_RULES_SOURCE_NAME }));
+    dispatch(fetchRulerRulesAction({ rulesSourceName: GRAFANA_RULES_SOURCE_NAME }));
+  }, [dispatch]);
+
+  const combinedNamespaces = useCombinedRuleNamespaces(GRAFANA_RULES_SOURCE_NAME);
+  const { nameFilter, labelFilter, sortOrder, setNameFilter, setLabelFilter, setSortOrder } =
+    useAlertsFolderViewParams();
+
+  const matchingNamespace = combinedNamespaces.find((namespace) => namespace.name === folder.title);
+  const alertRules = matchingNamespace?.groups[0]?.rules ?? [];
+
+  const filteredRules = filterAndSortRules(alertRules, nameFilter, labelFilter, sortOrder ?? SortOrder.Ascending);
+
+  const hasNoResults = alertRules.length === 0 || filteredRules.length === 0;
+  const { page, numberOfPages, onPageChange, pageItems } = usePagination(filteredRules, 1, DEFAULT_PER_PAGE_PAGINATION);
+
+  return (
+    <div className={styles.container}>
+      <Stack direction="column" gap={3}>
+        <FilterInput
+          value={nameFilter}
+          onChange={setNameFilter}
+          placeholder="Search alert rules by name"
+          data-testid="name-filter"
+        />
+        <Stack direction="row">
+          <Select<SortOrder>
+            value={sortOrder}
+            onChange={({ value }) => value && setSortOrder(value)}
+            options={sortOptions}
+            width={25}
+            aria-label="Sort"
+            placeholder={`Sort (Default A-Z)`}
+            prefix={<Icon name={sortOrder === SortOrder.Ascending ? 'sort-amount-up' : 'sort-amount-down'} />}
+          />
+          <FilterInput
+            value={labelFilter}
+            onChange={setLabelFilter}
+            placeholder="Search alerts by labels"
+            className={styles.filterLabelsInput}
+            data-testid="label-filter"
+          />
+        </Stack>
+
+        <Stack gap={1}>
+          {pageItems.map((currentRule) => (
+            <Card
+              key={currentRule.name}
+              href={createViewLink('grafana', currentRule, '')}
+              className={styles.card}
+              data-testid="alert-card-row"
+            >
+              <Card.Heading>{currentRule.name}</Card.Heading>
+              <Card.Tags>
+                <TagList
+                  onClick={onTagClick}
+                  tags={Object.entries(currentRule.labels).map(([label, value]) => `${label}=${value}`)}
+                />
+              </Card.Tags>
+              <Card.Meta>
+                <div>
+                  <Icon name="folder" /> {folder.title}
+                </div>
+              </Card.Meta>
+            </Card>
+          ))}
+        </Stack>
+        {hasNoResults && <div className={styles.noResults}>No alert rules found</div>}
+        <div className={styles.pagination}>
+          <Pagination
+            currentPage={page}
+            numberOfPages={numberOfPages}
+            onNavigate={onPageChange}
+            hideWhenSinglePage={true}
+          />
+        </div>
+      </Stack>
+    </div>
+  );
+};
+
+enum AlertFolderViewParams {
+  nameFilter = 'nameFilter',
+  labelFilter = 'labelFilter',
+  sortOrder = 'sort',
+}
+
+function useAlertsFolderViewParams() {
+  const [searchParams, setSearchParams] = useURLSearchParams();
+
+  const [nameFilter, setNameFilter] = useState(searchParams.get(AlertFolderViewParams.nameFilter) ?? '');
+  const [labelFilter, setLabelFilter] = useState(searchParams.get(AlertFolderViewParams.labelFilter) ?? '');
+
+  const sortParam = searchParams.get(AlertFolderViewParams.sortOrder);
+  const [sortOrder, setSortOrder] = useState<SortOrder | undefined>(
+    sortParam === SortOrder.Ascending
+      ? SortOrder.Ascending
+      : sortParam === SortOrder.Descending
+      ? SortOrder.Descending
+      : undefined
+  );
+
+  useDebounce(
+    () =>
+      setSearchParams(
+        {
+          [AlertFolderViewParams.nameFilter]: getQueryParamValue(nameFilter),
+          [AlertFolderViewParams.labelFilter]: getQueryParamValue(labelFilter),
+          [AlertFolderViewParams.sortOrder]: getQueryParamValue(sortOrder),
+        },
+        true
+      ),
+    400,
+    [nameFilter, labelFilter, sortOrder]
+  );
+
+  return { nameFilter, labelFilter, sortOrder, setNameFilter, setLabelFilter, setSortOrder };
+}
+
+function filterAndSortRules(
+  originalRules: CombinedRule[],
+  nameFilter: string,
+  labelFilter: string,
+  sortOrder: SortOrder
+) {
+  const matchers = parseMatchers(labelFilter);
+  let rules = originalRules.filter(
+    (rule) => rule.name.toLowerCase().includes(nameFilter.toLowerCase()) && labelsMatchMatchers(rule.labels, matchers)
+  );
+
+  return orderBy(rules, (x) => x.name, [sortOrder === SortOrder.Ascending ? 'asc' : 'desc']);
+}
+
+export const getStyles = (theme: GrafanaTheme2) => ({
+  container: css`
+    padding: ${theme.spacing(1)};
+  `,
+  card: css`
+    grid-template-columns: auto 1fr 2fr;
+    margin: 0;
+  `,
+  pagination: css`
+    align-self: center;
+  `,
+  filterLabelsInput: css`
+    flex: 1;
+    width: auto;
+    min-width: 240px;
+  `,
+  noResults: css`
+    padding: ${theme.spacing(2)};
+    background-color: ${theme.colors.background.secondary};
+    font-style: italic;
+  `,
+});
diff --git a/public/app/features/alerting/unified/hooks/usePagination.ts b/public/app/features/alerting/unified/hooks/usePagination.ts
new file mode 100644
index 00000000000..f5fc76fe15e
--- /dev/null
+++ b/public/app/features/alerting/unified/hooks/usePagination.ts
@@ -0,0 +1,19 @@
+import { useEffect, useState } from 'react';
+
+export function usePagination<T>(items: T[], initialPage: number, itemsPerPage: number) {
+  const [page, setPage] = useState(initialPage);
+
+  const numberOfPages = Math.ceil(items.length / itemsPerPage);
+
+  const firstItemOnPageIndex = itemsPerPage * (page - 1);
+  const pageItems = items.slice(firstItemOnPageIndex, firstItemOnPageIndex + itemsPerPage);
+
+  const onPageChange = (newPage: number) => {
+    setPage(newPage);
+  };
+
+  // Reset the current page when number of changes has been changed
+  useEffect(() => setPage(1), [numberOfPages]);
+
+  return { page, onPageChange, numberOfPages, pageItems };
+}
diff --git a/public/app/features/alerting/unified/utils/alertmanager.test.ts b/public/app/features/alerting/unified/utils/alertmanager.test.ts
index c6372994465..b45212275a7 100644
--- a/public/app/features/alerting/unified/utils/alertmanager.test.ts
+++ b/public/app/features/alerting/unified/utils/alertmanager.test.ts
@@ -1,6 +1,12 @@
 import { Matcher, MatcherOperator, Route } from 'app/plugins/datasource/alertmanager/types';
 import { Labels } from 'app/types/unified-alerting-dto';
-import { parseMatcher, parseMatchers, labelsMatchMatchers, removeMuteTimingFromRoute } from './alertmanager';
+import {
+  parseMatcher,
+  parseMatchers,
+  labelsMatchMatchers,
+  removeMuteTimingFromRoute,
+  matchersToString,
+} from './alertmanager';
 
 describe('Alertmanager utils', () => {
   describe('parseMatcher', () => {
@@ -162,4 +168,19 @@ describe('Alertmanager utils', () => {
       });
     });
   });
+
+  describe('matchersToString', () => {
+    it('Should create a comma-separated list of labels and values wrapped into curly brackets', () => {
+      const matchers: Matcher[] = [
+        { name: 'severity', value: 'critical', isEqual: true, isRegex: false },
+        { name: 'resource', value: 'cpu', isEqual: true, isRegex: true },
+        { name: 'rule_uid', value: '2Otf8canzz', isEqual: false, isRegex: false },
+        { name: 'cluster', value: 'prom', isEqual: false, isRegex: true },
+      ];
+
+      const matchersString = matchersToString(matchers);
+
+      expect(matchersString).toBe('{severity="critical",resource=~"cpu",rule_uid!="2Otf8canzz",cluster!~"prom"}');
+    });
+  });
 });
diff --git a/public/app/features/alerting/unified/utils/alertmanager.ts b/public/app/features/alerting/unified/utils/alertmanager.ts
index cfa9a963f44..4e93b0824a4 100644
--- a/public/app/features/alerting/unified/utils/alertmanager.ts
+++ b/public/app/features/alerting/unified/utils/alertmanager.ts
@@ -104,6 +104,17 @@ export function matcherFieldToMatcher(field: MatcherFieldValue): Matcher {
   };
 }
 
+export function matchersToString(matchers: Matcher[]) {
+  const matcherFields = matchers.map(matcherToMatcherField);
+
+  const combinedMatchers = matcherFields.reduce((acc, current) => {
+    const currentMatcherString = `${current.name}${current.operator}"${current.value}"`;
+    return acc ? `${acc},${currentMatcherString}` : currentMatcherString;
+  }, '');
+
+  return `{${combinedMatchers}}`;
+}
+
 export const matcherFieldOptions: SelectableValue[] = [
   { label: MatcherOperator.equal, description: 'Equals', value: MatcherOperator.equal },
   { label: MatcherOperator.notEqual, description: 'Does not equal', value: MatcherOperator.notEqual },
diff --git a/public/app/features/folders/FolderAlerting.tsx b/public/app/features/folders/FolderAlerting.tsx
new file mode 100644
index 00000000000..c1ea801a3ec
--- /dev/null
+++ b/public/app/features/folders/FolderAlerting.tsx
@@ -0,0 +1,33 @@
+import Page from 'app/core/components/Page/Page';
+import { GrafanaRouteComponentProps } from 'app/core/navigation/types';
+import { getNavModel } from 'app/core/selectors/navModel';
+import { StoreState } from 'app/types';
+import React from 'react';
+import { useDispatch, useSelector } from 'react-redux';
+import { useAsync } from 'react-use';
+import { AlertsFolderView } from '../alerting/unified/AlertsFolderView';
+import { getFolderByUid } from './state/actions';
+import { getLoadingNav } from './state/navModel';
+
+export interface OwnProps extends GrafanaRouteComponentProps<{ uid: string }> {}
+
+const FolderAlerting = ({ match }: OwnProps) => {
+  const dispatch = useDispatch();
+  const navIndex = useSelector((state: StoreState) => state.navIndex);
+  const folder = useSelector((state: StoreState) => state.folder);
+
+  const uid = match.params.uid;
+  const navModel = getNavModel(navIndex, `folder-alerting-${uid}`, getLoadingNav(1));
+
+  const { loading } = useAsync(async () => dispatch(getFolderByUid(uid)), [getFolderByUid, uid]);
+
+  return (
+    <Page navModel={navModel}>
+      <Page.Contents isLoading={loading}>
+        <AlertsFolderView folder={folder} />
+      </Page.Contents>
+    </Page>
+  );
+};
+
+export default FolderAlerting;
diff --git a/public/app/features/folders/state/actions.ts b/public/app/features/folders/state/actions.ts
index 51caf2e98c1..4d6fa6548a5 100644
--- a/public/app/features/folders/state/actions.ts
+++ b/public/app/features/folders/state/actions.ts
@@ -1,14 +1,14 @@
 import { locationUtil } from '@grafana/data';
 import { getBackendSrv, locationService } from '@grafana/runtime';
+import { notifyApp, updateNavIndex } from 'app/core/actions';
+import { createSuccessNotification, createWarningNotification } from 'app/core/copy/appNotification';
 import { contextSrv } from 'app/core/core';
 import { backendSrv } from 'app/core/services/backend_srv';
 import { FolderState, ThunkResult } from 'app/types';
 import { DashboardAcl, DashboardAclUpdateDTO, NewDashboardAclItem, PermissionLevel } from 'app/types/acl';
-import { notifyApp, updateNavIndex } from 'app/core/actions';
-import { createSuccessNotification, createWarningNotification } from 'app/core/copy/appNotification';
+import { lastValueFrom } from 'rxjs';
 import { buildNavModel } from './navModel';
 import { loadFolder, loadFolderPermissions, setCanViewFolderPermissions } from './reducers';
-import { lastValueFrom } from 'rxjs';
 
 export function getFolderByUid(uid: string): ThunkResult<void> {
   return async (dispatch) => {
diff --git a/public/app/features/folders/state/navModel.ts b/public/app/features/folders/state/navModel.ts
index 1ca2fad5f90..628c5e0089e 100644
--- a/public/app/features/folders/state/navModel.ts
+++ b/public/app/features/folders/state/navModel.ts
@@ -29,6 +29,14 @@ export function buildNavModel(folder: FolderDTO): NavModelItem {
     url: `${folder.url}/library-panels`,
   });
 
+  model.children.push({
+    active: false,
+    icon: 'bell',
+    id: `folder-alerting-${folder.uid}`,
+    text: 'Alert rules',
+    url: `${folder.url}/alerting`,
+  });
+
   if (folder.canAdmin) {
     model.children.push({
       active: false,
diff --git a/public/app/routes/routes.tsx b/public/app/routes/routes.tsx
index 938cafd5f8e..967dac17f75 100644
--- a/public/app/routes/routes.tsx
+++ b/public/app/routes/routes.tsx
@@ -421,6 +421,12 @@ export function getAppRoutes(): RouteDescriptor[] {
         () => import(/* webpackChunkName: "FolderLibraryPanelsPage"*/ 'app/features/folders/FolderLibraryPanelsPage')
       ),
     },
+    {
+      path: '/dashboards/f/:uid/:slug/alerting',
+      component: SafeDynamicImport(
+        () => import(/* webpackChunkName: "FolderAlerting"*/ 'app/features/folders/FolderAlerting')
+      ),
+    },
     {
       path: '/library-panels',
       component: SafeDynamicImport(